ARK Homes For Rent originally came to us because they wanted tenants to purchase services. Cleanings, that kind of thing. Upsells.
Once we were in the workflow, a lot of it was deeply broken. Random ad hoc processes. Regional managers who often didn’t know what was going on. Lots of time on the phone. Always busy, but not doing a good job. Turnover was the mess.
These are long-term rentals. Single-family homes, spread across the southern US. Other software like Breezeway was built for short-term rentals. It was not the right fit for long-term rental turns.
TIDY gave them the technology and a process to make that clean and automated. I think there really wasn’t another option for people who wanted both: enable tenants with new capabilities, and tie that all the way into operations. That combination was unique.