Fairly vs Gather Vacations
Compare Fairly (Full-Management, 20%) and Gather Vacations (Full-Management, Up to 30%) side-by-side — and see how TIDY stacks up at just 3.9%.
Fairly
20%
Full-Management
15 Yes · 10 No
Gather Vacations
Up to 30%
Full-Management
13 Yes · 9 No
TIDY
3.9%
AI Property Manager
35 Yes · 1 No
Fairly vs Gather Vacations: the real choice
Fairly (20% national centralized) and Gather Vacations (up-to-30% regional specialist) overlap on full-service positioning. Fairly is broader; Gather is deeper in their focus markets. The choice depends on whether your property is in a Gather market.
What the fees actually cost
On $100,000/year, Fairly takes $20,000; Gather up to $30,000.
When to pick Fairly
- •Property is outside Gather focus markets
When to pick Gather Vacations
- •Property is in Gather focus market with strong local team
Feature-by-Feature Comparison
How Fairly and Gather Vacations compare across every category — with TIDY included so you can see the full picture.
Cleaning & Maintenance
This is what we've done for 12 years. We have the deepest technology stack built specifically for cleaning and maintenance management — and it's why we know we can do this better than anyone.
| Feature | Fairly Full-Management 20% | Gather Vacations Full-Management Up to 30% | TIDY AI Property Manager 3.9% |
|---|---|---|---|
| Handles cleaning & maintenance operations | Yes | Yes | Yes — included |
| What they charge to do the hard part | 20% | Up to 30% | 3.9% |
| Turnover scheduling & coordination | Yes | Yes | Yes |
| Automated messaging to your pros | Partial | Unknown | Yes |
| Quality checking (AI photo review) | No | No | Yes |
| Inventory & restock management | No | Yes | Yes |
| Maintenance triage & routing | Partial | Yes | Yes |
| Automated billing & pro payments | Yes | Unknown | Yes |
| Works with your existing pros | Partial | No | Yes |
| Find new pros for you | Yes | Unknown | Yes |
Revenue Optimization
More reservations. Higher revenue per guest. Lower operating costs. Most property managers don't even pitch upsells — we automate them.
| Feature | Fairly Full-Management 20% | Gather Vacations Full-Management Up to 30% | TIDY AI Property Manager 3.9% |
|---|---|---|---|
| Listing creation & optimization | Yes | Yes | Yes |
| Multi-channel distribution (OTAs) | Yes | Yes | Yes |
| Dynamic pricing | Yes | Yes | Yes |
| Automated upsells (early check-in, late checkout, mid-stay cleans) | No | No | Yes |
| Direct booking website & management | Yes | Yes | Yes |
Guest Experience
Happy guests leave better reviews, book again, and refer friends. TIDY automates the guest touchpoints that drive 5-star reviews.
| Feature | Fairly Full-Management 20% | Gather Vacations Full-Management Up to 30% | TIDY AI Property Manager 3.9% |
|---|---|---|---|
| AI + human powered guest messaging | PartialHuman only | PartialHuman only | Yes |
| Automated check-in & check-out instructions | Yes | Yes | Yes |
| Smart lock & access management | Partial | Unknown | Yes |
| Review management & follow-up | Partial | Unknown | Yes |
Risk Reduction
Stay protected and stay legal. TIDY helps you manage the regulatory and risk side of property management so nothing slips through the cracks.
| Feature | Fairly Full-Management 20% | Gather Vacations Full-Management Up to 30% | TIDY AI Property Manager 3.9% |
|---|---|---|---|
| Acts as property manager of record | Yes | Yes | No |
| Insurance setup & tracking | Partial | Unknown | Yes |
| Compliance filings completed on your behalf | Partial | Unknown | Yes |
| Noise alerts & monitoring | No | Unknown | Yes |
| Local regulation monitoring | Partial | Partial | Yes |
Control & Flexibility
Most property managers require you to hand over your Airbnb account, your bank account, or both. TIDY lets you keep everything — your accounts, your pros, your control.
| Feature | Fairly Full-Management 20% | Gather Vacations Full-Management Up to 30% | TIDY AI Property Manager 3.9% |
|---|---|---|---|
| Keep your own Airbnb/VRBO account | No | No | Yes |
| Keep your own bank account | Yes | Unknown | Yes |
| No long-term contracts | Yes | Unknown | Yes |
| Profit / revenue guarantee | Partial$5K earnings increase | No | Profit Increase Guarantee |
| Dedicated account manager | Yes | Yes | Yes |
| 24/7 support | No | Unknown | Yes |
| 100+ integrations | No | No | Yes |
| Full API access | No | No | Yes |
| Go-live time | Unknown | Weeks | 90 minutes |
| Digital twin / property model | No | No | Yes |
| Custom workflows & automations | No | No | Unlimited |
| Owner reporting & financials | Partial | Unknown | Yes |
Why TIDY at 3.9% beats both
TIDY's 3.9% covers any market consistently.
What others are saying about Fairly vs Gather Vacations
Independent host discussions, industry analysis, and reviews from outside TIDY.
- Vacasa founder Eric Breon launches Fairly
ShortTermRentalz
Industry coverage of Fairly's launch — Vacasa's own founder built Fairly explicitly as a critique of the company he created.
- Fairly Emerges with $10.1M Pre-Seed Funding
PRWeb / Fairly
Fairly's funding announcement with positioning vs traditional operators.
- Fairly property management — host discussions
r/AirBnB
- Gather Vacations host discussions
r/AirBnB
- BiggerPockets short-term rentals forum
BiggerPockets
Investor community forum with active threads comparing PMs on actual returns.
- 10 Vacasa Alternatives in 2026
Awning Blog
Independent industry blog covering full-service alternatives at various fee tiers.
- Best Vacation Rental Property Management Companies (2026)
Hospitable Blog
Hospitable's annual roundup of full-service and half-service property managers.
- Short-Term Rentalz industry news
ShortTermRentalz
Industry trade publication tracking property management M&A, fee trends, and operator strategy.
Why not pay 3.9% instead of 20% or Up to 30%?
TIDY automates all cleaning & maintenance operations with AI at just 3.9% — while letting you keep your accounts, your bank, and your pros. Go live in 90 minutes.
See detailed comparisons: TIDY vs Fairly · TIDY vs Gather Vacations · Compare All Property Managers
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Information on this page is based on publicly available data as of March 2026. A "No" indicates a feature we could not confirm through publicly available information — if you see anything incorrect, please let us know and we will update it. Competitor pricing and features may vary by plan tier, location, and property type. TIDY is not affiliated with Fairly or Gather Vacations. All trademarks remain their respective owners' property.